Tullamore business confirms Wimbledon partnership

Tullamore based business BiaSol will feature at one of the world's most iconic sporting events this summer.

Co-founders Niamh and Ruairi Dooley will supply the company's range of oat bites to competitors at Wimbledon 2026, as BiaSol continues to make its growth on the international market.

Confirming the "big milestone" on social media, entrepreneur Ruairi Dooley said he and his sister "were proud" to share that BiaSol Oat Bites had been selected for the competitor area at Wimbledon 2026.

"Our full range of oat bites will be helping fuel some of the world's best athletes in London over the coming weeks," Ruairí said.

Ruairí stated that the range was selected for its "combination of great taste, strong nutritional profile and alignment with Wimbledon's sustainability values".

"From day one, our goal has been to create snacks that are clean label, high fibre and genuinely enjoyable to eat, while also tackling food waste through upcycled ingredients," Ruairí added.

The company founder commended his colleagues in BiaSol for "making this happen".

"Seeing a small Irish brand reach a stage like Wimbledon is a proud moment for us all," he concluded.

The Wimbledon partnership complements the BiaSol brand's link up with Aer Lingus which was announced by the company in April.

BiaSol is currently supplying the national airline with their 60g maple crumble bar for purchase on all flights.

This week Lidl announced that Biasol's oat bites are among the products to feature in its 2026 Kickstart supplier development programme spotlighting artisan products from smaller producers.

BiaSol’s oat bars are stocked in Aldi, Holland & Barrett, and SuperValu, and the entrepreneurs employ 10 staff in the company's fully-fitted manufacturing facility in Tullamore.