Nourish your highlighted hair

L"Oreal Paris has introduced Elvive Nourish and Shimmer for highlighted hair. To maintain a silky sublime texture and bright, illuminated shine, L"Oreal Paris has developed a new formula enriched with a combination of sought-after royal jelly and light reflecting minerals. Royal jelly, a precious natural ingredient, contains an exceptional concentration of proteins, amino acids and vitamins. Elvive Nourish and Shimmer Highlights enriched with Royal Jelly conditions dried-out and damaged highlights. It nourishes, softens and smoothes to transform the surface of colour-treated hair, leaving it feeling silky and looking lustrous. A lightweight formula of mineral-derived light reflectors enrobe every hair fibre to enhance brightness with shimmering intensity. 'Highlighted hair is often dehydrated. It"s important to nourish your hair with the right products. Hair should be moisturised in the same way that you would moisturise your skin. Elvive Nourish & Shimmer helps to soften and smooth the surface of highlighted hair, leaving it silky and lustrous,' said Alain Pichon, L"Oreal Paris Stylist. The results speak for themselves: highlights stay shimmering and illuminated; dry and damaged strands are nourished and cared for; hair is soft, supple and easy to comb through and hair is protected from the outside world, without feeling weighed down. Nourish & Shimmer Highlights Shampoo cares for highlights, smoothing and enhancing shine with a nourishing concentration of conditioning ingredients. Alain Pichon says: 'Apply to wet hair, lather and rinse: for intense shine and lasting brightness, follow with Nourish and Shimmer Highlights Conditioner.' Nourish & Shimmer Highlights Conditioner targets dry and damaged hair with a honey-scented blend of conditioning ingredients and royal jelly. Mineral-derived light reflectors leave highlights shimmering. Alain Pichon advises: 'Smooth through rinsed hair after shampooing with Nourish and Shimmer Highlights shampoo: apply through lengths to tips, and rinse well.' Nourish & Shimmer Highlights Serum is a luxurious but lightweight gel-cream illuminator that envelops each hair to protect from the stresses of the outside world. Fluid and non-greasy, it nourishes without overloading, and creates a bright, brilliant shine for beautiful, shimmering highlights. Nourish and Shimmer Highlights Masque delivers an intense shot of shine-giving care. Specially formulated with royal jelly and light reflectors to nourish, soften and smooth, it leaves highlights looking bright and illuminated, with a silky and shimmering finish.