New initiative launched for agri food sector in midlands

A new initiative for the agri food sector in the midlands is being launched to provide information, services and finance to encourage those in the sector to adopt digital technologies.

The joint collaboration between two Laois based groups, Bloom HQ in Mountrath and The Cube Low Carbon Centre of Excellence, in Portlaoise, will implement a major ‘Agri Think Tank’ on Wednesday, July 27 to gather feedback from the agri food sector across Laois, Offaly and Westmeath.

The Smart Agri Hubs innovations workshop series will focus on sustainable land management for reducing carbon footprint in the agri industry and use of open source aerial technology to improve farming processes, and increase yields and productivity.

These workshops will be available through a hybrid model to ensure full accessibility and Zoom links will be available on www.bloomhq.ie or www.cubecentre.ie. Dates and times of workshops and drop in clinics will all be published on the above websites, and their social media platforms.

Digital Innovations Officer at Bloom HQ, Regina Dunne, who is one of two Project Managers along with Niall Kelly, Director of The Cube, said:“The development of the Agri Innovation Development Midlands (AIDM) is the first of its type in the midlands. It will act as a catalyst for agri Food organisations.

"The AIDM will be a one stop shop, serving agri food related companies within the midlands, helping them to become more competitive through the adoption and development of digital innovations. We will hold regular workshops and training events and serve as the conduit between all stakeholders. We will be introducing technology providers and innovators to the people engaged in the agri food and farming sectors, providing them with real, tangible sources of information and investment.”

Ms Dunne continued: “We know that those in agri food production and the greater farming community want to get involved in the digital transformation, but sometimes they are unsure of where to access help, support and information.” “As the agri food industry moves to digital farming, it is essential that services are provided on a local level. We are the link, opening doors to all involved in the agri food industry to allow them access services.”

“These workshops will be delivered in a hybrid model to ensure participation from those ‘at risk’ groups of the agri industry who may not necessarily engage with workshops on a community level. The easier we make it for people to participate, the more engagement we will achieve.”

“It is imperative that they have the necessary information and tools to enable them become more competitive through the adoption of digital systems.”